What’s the story?
“We looked at how traditional shirts are made, and then decided to take this in a new direction that makes sense now,” says Alec Illingworth-Kay, founder of ALEC I-K. “I want to give guys the opportunity to wear something understated and relaxed, yet distinct. This is about doing your own thing, in your own time and being at your most comfortable physically and mentally.”
It’s all in the detail
The ALEC I-K signature casual shirt is styled in a relaxed slim fit. The unique shawl collar and ribbed cuffs are key design elements, and also make for a casual shirt that’s as easy to slide in and out of as that other comfort staple, the t-shirt.
Shirts are made with insanely soft Extra Long Staple (ELS) cotton from the United States. Made ethically and sustainably in Portugal to the highest standard possible, there are no fewer than 14 details that separate ALEC I-K’s shirts from traditionally made casual shirts. This ensures a high-quality construction, clean, ergonomic lines and a distinct casual feel.
Versatility and comfort are paramount: wear this shirt however you want, whenever you want, be it a weekend away, date night, for your coffee ritual or a lazy Sunday dog walk. ALEC I-K is encouraging its customers to play with different styles: partly untucked, layered over a tee, sleeves pulled up.